Tony Schwartz -- who made "the Daisy Spot," the most famous TV commercial in American politics -- built a career on the supremacy of sound, and the ear, in selling.
Tony Schwartz -- who made "the Daisy Spot," the most famous TV commercial in American politics -- built a career on the supremacy of sound, and the ear, in selling.
There's way too much audio in the world to catch everything that comes out of your clock radio. Public Radio Redux shines a spotlight on stories that makes you turn and look at your speakers. It's a curated list, a place to make comments, and a blog about making radio. Consider it the espresso in your daily public radio fix.
Public Radio Redux was started by two friends who bonded over the joys and pain of making radio. Jen Nathan and Erin Mishkin met at the Salt Institute of Documentary Studies and quickly bonded over a shared love of podcasts and bloody marys. Rather than boring their friends with another unrehearsed live re-enactment of their favorite radio shows, they started this blog.